Hey Now! Media — Content Marketing Intern
This was a 9-month internship with multi-industry client work. In charge of writing, designing, and scheduling content for multiple clients.
Position Overview
Worked under Marketing Manager and Owner of company to create content for clients ranging from auto cleaning industry, to residential communities, to a vibrant shopping district.
Goals include:
- Increase email open rate
- Grow client following on social media sites such as Facebook, Instagram, and Twitter/X
- Fill final housing sales for a 55+ community
- Increase attendance at community events
I highly recommend Juliet for her outstanding contributions as an intern working under myself at Hey Now! Media. She was a valuable team member who played a crucial role in creating content for numerous clients. Juliet’s creativity, hard work, and attention to detail were evident in all the projects she worked on.
Emma Paul– Digital Marketing Specialist & Account Manager
Creating the Right Content
Developing the right content is crucial. Each of our clients had a unique process and strategy that I followed and added to. My work included:
- Developing and implementing content calendars for approval by supervisor.
- Creating design and written content for various social media pages
- Developing templates for future use in company including a YouTube description template for Hey Now! Media itself, and many other action items including written and video editing work.
Tools & Apps Used
Mail Chimp
Drafted compelling email content, promoting monthly deals, holiday specials, weekly promos, and monthly newsletters.
Google Sheets
Created social media content calendar with calendar view per month, ahead by at least one quarter.
Open AI’s Chat GPT
Worked to adjust and utilize AI prompts for Chat GPT to help with creating engaging blog and social media caption content.
Semrush
Scheduled content for optimal times and analyzed social media data to make informed decisions on content type and value.
Asana
Used as project management software, organized all to do’s and project timelines.
My Success
During my time at Hey Now! Media, I was able to efficiently juggle multiple client projects and work effectively in a small team. I learned about navigating delicate situations with client relationships and the entrepreneurial skills needed to run a successful company.
Two major clients I worked with during the summer of 2023 saw an increase in multiple areas of their analytics (see data below). My team and I successfully implemented clean, modern designs that followed brand guidelines in these campaigns, and we saw results.
Get in Touch
Request a project or connect with me on LinkedIn!
Juliet Penrod 